Prepare an image for a website
Drop an image and get a web-ready WEBP, converted on your device.
Drop your images hereTap to choose images
Processed on your device. Nothing is uploaded.
Advanced options
Default quality is tuned per format — leave it unless you need control.
Metadata stripped
EXIF and GPS are dropped during re-encoding.
Memory only
Files are released the moment you press Clear.
11 inputs accepted
PNG · JPG · JFIF · WEBP · AVIF · GIF · BMP · ICO · HEIC · HEIF · SVG
How this works
Images are the heaviest thing on most pages. Serving a 2 MB PNG where a 300 KB WEBP would do is the most common cause of a poor performance score.
Convert to WEBP, keep dimensions close to how the image is actually displayed, and the page gets faster without anyone touching the design.
Questions
WEBP or AVIF for a website?+
AVIF is smaller; WEBP is supported everywhere. Serve AVIF with a WEBP fallback if you can.
How wide should a web image be?+
About twice its display width, to stay sharp on high-DPI screens.